In celebration of Japanese New Year 2021 Apple launched a 360 campaign honoring the long known tradition of mandala design. Working with multiple international creative and marketing teams, I Produced the multi-platform integrated campaign highlighting popular apps specific to Japan in the genres of gaming, education and connectivity consisting of :15 and :06 TV/Digital spots, OOH, POP, print and social content. I swiftly guided numerous large teams across continents and functions to the finish line.
